Employer value proposition

Reinhold Trummer
Surveys show that the lack of skilled workers is the number one business concern. The lack of suitable personnel and the unclear company succession often represent a great danger for corporations. The human resource plays an equally important role in a company as logistical tactics or budget planning. The economic factor of human resources makes it possible to specifically control the company's success, as employees are a highly influenceable factor. A good employer image leads to a positive perception among partners, customers and also applicants. Furthermore, high levels of satisfaction among skilled workers lead to better performance, fewer absences and therefore lower personnel and operating costs. The HR strategy also enormously strengthens the public image and attractiveness as an employer. In order to achieve this, targeted, controllable and manageable measures must be taken, which form the basis for a successful HR strategy. In order to develop stable HR growth, we offer advice on talent and succession management, dual apprenticeship training, in-house academies or resource-based HR strategy.